what is an informal persuasive speech?

I would imagine that "informal" means casual, not like giving a lecture or a speech at an formally organized meeting. "Persuasive" indicates that you are trying to influence others to do something by what you are telling them.

I searched Google under the key words "informal persuasive speech" to get this possible source:

(Broken Link Removed)

Here are some other sources of information:

http://www.members.cox.net/dagershaw/lol/InfluenceAntecedents.html
http://www.members.cox.net/dagershaw/lol/InfluenceMorePrinciples.html
http://www.members.cox.net/dagershaw/lol/InfluenceStillMore.html
http://www.members.cox.net/dagershaw/lol/Persuasion.html
http://www.members.cox.net/dagershaw/lol/QuestionFrame.html
http://www.members.cox.net/dagershaw/lol/StatusComm.html

This may be more than you wanted, but I hope it helps. Thanks for asking.