The relationship between the cost \( C \) and the weight \( w \) in ounces can be expressed as:
\[ C = k \cdot w \]
where \( k \) is the constant of proportionality.
From the graph, we see that the line passes through the point \( (2, 10) \). This means that when the weight \( w = 2 \) ounces, the cost \( C = 10 \) dollars. We can use this point to find the constant \( k \).
Substituting the values into the equation:
\[ 10 = k \cdot 2 \]
To solve for \( k \), we can rearrange the equation:
\[ k = \frac{10}{2} = 5 \]
Thus, the constant of proportionality is \( 5 \). Therefore, the complete equation of the graph is:
\[ C = 5w \]
This shows that the cost of ice cream custard at the Custard Creamery is directly proportional to its weight, with a constant of proportionality of 5 dollars per ounce.