To evaluate how effective a speech is in relation to its purpose, the following three aspects should be analyzed:
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How the speech is organized - The structure of the speech can significantly impact its clarity and effectiveness in conveying the message.
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The language choices made in the speech - The use of language, including rhetoric, tone, and vocabulary, can influence how well the audience connects with the message.
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The speech’s content - The actual information and arguments presented in the speech are crucial to its effectiveness and relevance to the audience.
The other options, while they may have some importance, are less directly related to the speech's purpose.