Statistic is a multi billion dollar market. As long as you have the company's approval to gather statistics/data on their products, there is not ethical dilemma.By getting their approval they will ask for that data in return. Selling the data would become a problem. What you would need to do is keep it general, and not use exact products.
Example, if you are looking into the food industry, you could look at what time of the year people would eat hot dogs/hamburgers. Then base your survey around this information. A statistical analysis can be formed form there. This is a vary basic example, but your not using other peoples produces. With this data you could sell it to a company and publish it.
I hope this answers your question?
Thinking of a survey you might design for a commercial client such as a software company or a restaurant, what are the ethical implications of using the survey results to publicize your own research firm?
Looking forward to some ideas! Thanks!
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