To find the constant of proportionality in this scenario, we look at the relationship between the number of cookies \( x \) and the total cost \( y \).
The constant of proportionality can be calculated by dividing the total cost \( y \) by the number of cookies \( x \).
From the provided data:
\[ \text{Constant of proportionality} = \frac{y}{x} \]
Calculating for the provided pairs:
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For \( x = 10 \), \( y = 10 \): \[ \frac{10}{10} = 1 \]
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For \( x = 11 \), \( y = 11 \): \[ \frac{11}{11} = 1 \]
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For \( x = 17 \), \( y = 17 \): \[ \frac{17}{17} = 1 \]
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For \( x = 19 \), \( y = 19 \): \[ \frac{19}{19} = 1 \]
In each case, we find that the constant of proportionality is \( 1 \) dollar per cookie.
Thus, the constant of proportionality is:
\[ \boxed{1} \]