The piece of junk mail i found was about the new ipad air

What is this piece of mail trying to persuade you to do? Were you at all tempted by the offer? Why or why not? What principles of social psychology does it use to accomplish its goals? How could you use your social psychology knowledge to improve its appeal?

2 answers

Huh?
We cannot determine if you were tempted. However, these articles might help you.

http://drdavespsychologypage.homestead.com/Influence_Antecedents.pdf

http://drdavespsychologypage.homestead.com/Influence__More_Principles.pdf

http://drdavespsychologypage.homestead.com/Influence__Still_More_Principles.pdf