The major reason why companies promote their products or services is to

Question

a. Obtain repeat purchases
b. Provide information
c. Obtain support from channels of distribution
d. Generate revenues
e. Retain customers

Answer 1

The major reason why companies promote their products or services is primarily to d. Generate revenues. While the other options (obtaining repeat purchases, providing information, obtaining support from channels of distribution, and retaining customers) are also important aspects of promotion, the overarching goal of marketing and promotion efforts typically centers around increasing sales and revenue.