Status Quo: perceived quality.. suggest better quality, target quality- conscious consumers.what does it simply means

5 answers

The phrase "Status Quo: perceived quality" refers to the current perception of the quality of a product or service among consumers. This suggests that the existing quality is seen in a certain light but may not necessarily reflect the actual quality or potential improvements.

When you talk about "suggest better quality, target quality-conscious consumers," it means that businesses should aim to enhance their product or service quality to appeal to consumers who prioritize quality in their purchasing decisions. Quality-conscious consumers are those who are particularly attentive to the quality features, reliability, and overall value of what they are buying.

In simpler terms, it means that companies should work on making their products or services better to attract customers who care a lot about quality.

State it in a clear form

Certainly! Here’s a clear statement:

  1. Current Situation: Consumers have a certain perception of the quality of our products or services (this is known as "perceived quality").

  2. Goal: We should improve the actual quality of our offerings.

  3. Target Audience: Our aim is to attract quality-conscious consumers who prioritize high standards when making purchase decisions.

In summary, we need to enhance our product quality to appeal to consumers who care deeply about quality.

Please clarify in the clear form

Certainly! Here’s a clearer breakdown:

  1. Current Situation: Consumers currently perceive our product quality in a certain way, which may not fully reflect its potential.

  2. Objective: Our goal is to improve the actual quality of our products or services.

  3. Target Audience: We want to attract consumers who prioritize and care about high quality when making their buying decisions.

Summary: We need to enhance our product quality to better appeal to quality-conscious consumers.