The author's intended purpose for this essay is to inform the reader about the different types of advertising formats. The thesis statement outlines categories of advertisements, suggesting that the essay will provide explanations and examples of each type, which aligns with an informative intent rather than an entertaining, persuasive, or questioning approach.
Read this outline for an essay. Understanding Advertisements Thesis statement: The majority of advertisements can be categorized into four formats: association ads, demonstrative ads, storytelling ads, and endorsement ads. Body paragraphs Association ads: explanation and examples Demonstrative ads: explanation and examples Storytelling ads: explanation and examples Endorsement ads: explanation and examples What is the author’s intended purpose for this essay? To entertain the reader with stories about advertisements gone wrong. To make the reader question his or her buying habits based on advertising. To persuade the reader to avoid sensational advertisements. To inform the reader about the different types of advertising formats.
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