To solve the inequality \(1.2b + 35 < 50\), we first isolate the variable \(b\).
- Subtract 35 from both sides:
\[ 1.2b < 50 - 35 \]
\[ 1.2b < 15 \]
- Next, divide both sides by 1.2:
\[ b < \frac{15}{1.2} \]
\[ b < 12.5 \]
Since \(b\) represents the number of books, and must be a whole number, we take the greatest whole number less than 12.5.
Thus, the maximum number of whole books Youssef can bring is:
\[ b = 12 \]
Therefore, Youssef can bring 12 books on his trip.