Question

The marketing mix can best be described as which of the following?
Responses

The elements a marketer is attempting to sell
The elements a marketer is attempting to sell

The variables marketers control to influence a business' success
The variables marketers control to influence a business' success

The pieces necessary to create an advertisement
The pieces necessary to create an advertisement

The ways a business can benefit from marketing

1 answer

The marketing mix can best be described as the variables marketers control to influence a business' success. This typically refers to the "4 Ps" of marketing: Product, Price, Place, and Promotion, which are the key components that marketers manipulate to satisfy consumer needs and achieve marketing objectives.