Question One (45 Marks)

Critically analyse EIGHT dimensions of quality that apply to goods and determine which of these are poorly reflected in the product mentioned in the case study. Substantiate your answers using excerpts from the case study.
Question Two (45 Marks)
Compile a discussion on the generic model for total quality management implementation and suggest how each stage would assist Ford in the development of their next project.
Based on the two questions, how do I draft the introduction for my essay?

1 answer

In this essay, we will analyze and discuss the quality dimensions of goods in relation to a specific case study, and further explore the potential application of a generic model for total quality management implementation to assist Ford in their future projects.

The first question requires us to critically analyze eight dimensions of quality that are applicable to goods, and identify which of these dimensions are poorly reflected in the product mentioned in the case study. Through examining excerpts from the case study, we aim to substantiate our findings and provide a thorough analysis.

The second question centers around the generic model for total quality management implementation and its potential benefits for Ford in their next project. We will compile a comprehensive discussion on each stage of the model and explore how they can aid Ford in the development of their future endeavors.

By addressing these two questions, we will gain a comprehensive understanding of the quality issues present in the case study's product, as well as identify potential solutions and strategies for improvement in Ford's upcoming projects. Through critical analysis and thorough examination, we aim to provide valuable insights and recommendations that can contribute to enhancing the overall quality standards of goods and the implementation of total quality management within Ford's organization.
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