KitKat’s tweet “We don’t bend, we break” is an example of using real time marketing. This strategy involves creating timely content that resonates with current events or trends, and KitKat's tweet cleverly responds to a specific situation or context, likely related to their brand identity.
Question
KitKat’s tweet “We don’t bend, we break” is an example of using which of the following social media marketing strategies?
Responses
Cross platform promotion
Cross platform promotion
Community building
Community building
Real time marketing
Real time marketing
Sponsored post
1 answer
1 answer