Geographic Information System (GIS) analysis can be effectively used to increase the number of customers that shop at a store in several ways. Among the options provided, the most relevant response is:
identify the addresses of all the residences within five miles of the store so coupons can be sent to them.
This approach utilizes GIS to map out the area surrounding the store, allowing for targeted marketing efforts. By identifying potential customers within a certain radius, the store can devise promotions such as sending out coupons to encourage these residents to visit the store. This targeted marketing strategy can attract more customers by raising awareness of the store and incentivizing visits.
The other options, while they may provide some insights, do not directly address the potential increase in customer visits as effectively as targeted outreach based on geographic data.