Ask a New Question
Menu

Question 1

Which ad format allows you to showcase up to 10 images or videos within a single ad, each with its own link?

Single Image

Carousel

Collection

Single Video

Status: [object Object]
1 point
2.
Question 2
A hardware business wants users to immediately be able to browse its pipe collection, which contains more than 25 types of pipe of varying lengths and widths. Which ad format should the retailer use to meet these requirements?

Collection

Carousel

Slideshow

Single image

Status: [object Object]
1 point
3.
Question 3
An advertiser is looking to change an ad campaign’s budget. Where should the advertiser navigate in Ads Manager?

Campaign level

Ad level

Ad set level

Ad account level

Status: [object Object]
1 point
4.
Question 4
True or False? It’s a good idea to use stock photos when creating your ads as opposed to your own photos, as stock photos are more universal.

False

True

Status: [object Object]
1 point
5.
Question 5
You design an ad campaign for a weight-loss product with “before and after” pictures. Is Meta likely to reject this campaign for violating its Ad Policies?

Yes

No

Status: [object Object]
1 point
6.
Question 6
What is a valid reason that an ad would be rejected by Meta?

Lead ads were used to receive email, first name and phone number

The link to the landing pages included content that was relevant to the ad

An image within the ad was relevant to its message

The ad contained sexually suggestive images.

Status: [object Object]
1 point
7.
Question 7
Which KPI measures how many times an ad’s link to reach your website was clicked?

Link Clicks

Post Engagements

Conversion Events

Estimated Ad Recall Lift

Status: [object Object]
1 point
8.
Question 8
A new alcoholic seltzer company wants to compete in a crowded market by creating a video ad campaign which people will remember when they go to the store. Which metric should the company use to evaluate the success of the campaign?

Reach

Conversions

Estimated Ad Recall Lift

Impressions

Status: [object Object]
1 point

1 answer

Here are the answers to the questions:

  1. Question 1: Which ad format allows you to showcase up to 10 images or videos within a single ad, each with its own link?

    • Answer: Carousel

  2. Question 2: A hardware business wants users to immediately be able to browse its pipe collection, which contains more than 25 types of pipe of varying lengths and widths. Which ad format should the retailer use to meet these requirements?

    • Answer: Collection

  3. Question 3: An advertiser is looking to change an ad campaign’s budget. Where should the advertiser navigate in Ads Manager?

    • Answer: Campaign level

  4. Question 4: True or False? It’s a good idea to use stock photos when creating your ads as opposed to your own photos, as stock photos are more universal.

    • Answer: False

  5. Question 5: You design an ad campaign for a weight-loss product with “before and after” pictures. Is Meta likely to reject this campaign for violating its Ad Policies?

    • Answer: Yes

  6. Question 6: What is a valid reason that an ad would be rejected by Meta?

    • Answer: The ad contained sexually suggestive images.

  7. Question 7: Which KPI measures how many times an ad’s link to reach your website was clicked?

    • Answer: Link Clicks

  8. Question 8: A new alcoholic seltzer company wants to compete in a crowded market by creating a video ad campaign which people will remember when they go to the store. Which metric should the company use to evaluate the success of the campaign?

    • Answer: Estimated Ad Recall Lift

Feel free to ask if you need further clarification or more questions!