Here are the answers to your questions based on common principles of speech writing and public speaking:
Question 1: True
Explanation: Knowing your audience is essential to tailoring your speech so that it resonates with them.
Question 2: Common Ground
Explanation: Common Ground refers to establishing a connection with the audience and explaining why the topic matters to them.
Question 3: Attention Getter
Explanation: An Attention Getter is used at the beginning of a speech to engage the audience, often through a startling statistic, a relevant story, or a provocative question.
Question 4: Credibility
Explanation: Credibility involves demonstrating to the audience that you are knowledgeable and trustworthy regarding the topic you are discussing.
Feel free to ask if you have more questions or need further clarification!