provide a havard reference for: It's a conversation about cultural representation and consent around the Queen Modjadji Series. Queen Masalanabo Modjadji VII served a legal notice in respect of the TV show alongside representatives from Balobedu royal family and the Balobedu Royal Council to make an application with MultiChoice not to broadcast it allegedly as early as July 2024. They simply could not believe that they were not being consulted, or had even given permission to a show about their people and royal bloodline. The ethical issues seem to be because MultiChoice, the media company in charge of creating the show, says they did consult a number of tribal elders and interested parties during production. But the Balobedu Royal Council says it was not consulted by Nkateko Munisi, which lays reserved copyright to Linga Mulengeni as official custodians of the culture and history that is depicted in series. The absence of any direct engagement with the acknowledged authorities of a Balobedu nation, places MultiChoice in murky ethical waters. The situation points to the necessity for obtaining consent, while fully engaging with communities from which stories and traditions come. The criticisms of MultiChoice are based on the view that it may have bypassed howsoever properly constituted representatives of Balobedu people, thereby creating a false impression about their traditional culture and history. The production process of MultiChoice comes under fire for possibly ignoring the people most closely connected to the series that forms part of The Beginnings. No permission was obtained from the Balobedu Royal Council and chiefs in both South Africa and Limpopo when featuring Khelobedu-speaking communities, evidently reducing their representation by not securing this approval!

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