Probability sampling in research is important to:

Question

A.
ensure that all members have an equal chance of being selected.

B.
ensure the verification of results.

C.
ensure that research results can be generalised.

D.
ensure access to the whole sample.

Answer 1

Probability sampling in research is important to:

C. ensure that research results can be generalised.

Probability sampling techniques allow researchers to select samples in a way that gives all members of a population a known chance of being included. This enables researchers to make inferences about the larger population based on the sample data, thereby enhancing the generalizability of the findings. While option A (ensuring all members have an equal chance of being selected) is a characteristic of probability sampling, the primary importance lies in the generalizability of research results (option C).