Let’s start by exploring, researching, and explaining a few things:

Question

* Identify what industry your product/service falls under and the various types of promotion used in this industry.
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* Explain purposes and elements of advertising and display as related to the industry.
* Identify promotion applications for the selected marketing industry.
* Explain the impact on and uses of the internet and intranet in marketing products and services, especially in your specific industry.

Answer 1

The product/service falls under the consumer electronics industry, specifically smart home devices.

In the consumer electronics industry, various types of promotion are used, including advertising, personal selling, sales promotions, public relations, and direct marketing. Some common promotion tactics in this industry include product demonstrations, discounts, giveaways, influencer partnerships, and interactive advertising campaigns.

The purposes of advertising and display in this industry are to create brand awareness, showcase product features and benefits, drive sales, and differentiate products from competitors. Elements of advertising and display include visuals, messaging, design, and placement to attract and engage consumers.

Promotion applications for the consumer electronics industry include leveraging social media platforms, creating online campaigns, participating in trade shows and events, offering promotions and discounts, and collaborating with influencers and industry experts for product endorsements.

The internet and intranet play a crucial role in marketing products and services in the consumer electronics industry. Online platforms allow for targeted advertising, real-time customer engagement, e-commerce capabilities, data analytics for personalized marketing strategies, and customer reviews and feedback. Intranets are used by companies to communicate internally, share resources, streamline processes, and gather insights for marketing strategies. Overall, the internet and intranet have revolutionized the way consumer electronics companies promote and sell their products to consumers.