Lena is currently involved in the consumer decision-making process and is looking at price, quality, and the user reviews. What step is Lena most likely on? identifying problem B comparison C product selection D evaluation
3 answers
Lena is most likely on step D, evaluation. She is considering price, quality, and user reviews to evaluate different products before making a decision.
is this right
Yes, that is correct. Lena is evaluating different products based on price, quality, and user reviews, which is part of the evaluation step in the consumer decision-making process.
1 answer