In the article, "Big data for creating and capturing value in the digitalized environment," what was one of the earliest definitions of big data? Do you think it is still valid today? Why or why not?

1 answer

One of the earliest definitions of big data mentioned in the article is from Doug Laney, who described big data in 2001 as having three V's: volume, velocity, and variety.

Volume referred to the enormous amount of data being generated and collected, velocity indicated the high speed at which data was being generated and needed to be processed, and variety addressed the different types and formats of data, including structured and unstructured data.

This definition is still relevant today, as the three V's continue to characterize big data. The volume of data being generated has exponentially increased with the proliferation of digital technologies and the internet of things. The velocity at which data is produced and consumed has also accelerated due to real-time streaming and social media. Additionally, the variety of data has expanded to include not only structured data from databases but also unstructured data from sources like social media posts, emails, sensor data, and multimedia content.

Therefore, while the definition may have undergone refinement and expansion to incorporate additional aspects like veracity and value, the original concept of big data, as denoted by the three V's, still holds true.