In April 2018, Ford Motor Company made a decision about their opportunity costs moving forward and announced they will focus future production on SUVs, pickup trucks, and commercial vehicles rather than passenger cars. This decision was driven by a desire to make the company more profitable in light of:

(1 point)
A. Falling sales revenue in their automobile line
B. Growing sales revenue in their automobile line
C. The environmental benefit of SUVs
D. The profitably of selling more pickup trucks

1 answer

A. Falling sales revenue in their automobile line