Imani is working on a color palette for an adventure travel company. For their website, they’re hoping to communicate the brand attributes of optimism and happiness. Which color should be considered FIRST?

(1 point)
Responses

black

black

yellow

yellow

pink

pink

red

1 answer

For communicating optimism and happiness, the color that should be considered FIRST is yellow. Yellow is often associated with sunshine, positivity, and cheerfulness, making it an ideal choice for conveying those brand attributes.