I'm conducting a pre-interview with someone about the NHL's new partnership with Rogers Communications in Canada. The questions have to be related to the focus of this story, and I need to use my 5 W's (Who, What, When, Where, and Why) and How. I don't have a clear focus, and it's a bit hard for me to come up with questions that provide complex answers.

Answer 1

Read some of these articles.

http://www.google.com/search?q=NHL's+new+partnership+with+Rogers+Communications&oq=NHL's+new+partnership+with+Rogers+Communications&aqs=chrome..69i57.13071j0j8&sourceid=chrome&espv=210&es_sm=93&ie=UTF-8