how does scarcity affect customers/

limited wants and needs limit customers to small purchases
it encourages strong economic growth
limited time prevents customers from making decisions
limited money and resources forces consumers to make choices.

1 answer

Scarcity affects customers by forcing them to make choices due to limited money and resources. When resources are scarce, customers must prioritize their purchases and decide which products or services are most important to them. This leads to customers making choices based on their needs and preferences, as they cannot afford or access everything they desire.

Scarcity also encourages customers to consider the value and importance of their purchases. Limited availability of goods and services can create a sense of urgency, making customers more likely to make immediate buying decisions. Limited time can also prevent customers from thoroughly researching and evaluating their options, resulting in impulse purchases.

Additionally, scarcity can drive economic growth as it creates potential demand and competition among customers. Businesses may increase prices or create artificial scarcity to create a sense of exclusivity and stimulate demand. This can result in higher sales and profits for companies, leading to economic growth.

Overall, scarcity influences customers' behavior by limiting their choices, forcing them to prioritize and make decisions based on limited resources and encouraging them to consider the value and importance of their purchases.