To ensure that a speech will be effective, speakers can focus on the following two strategies:
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Know the Audience: Understanding the audience's interests, values, and expectations helps tailor the message to resonate with them, making the speech more engaging and impactful.
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Practice Delivery: Rehearsing the speech enhances confidence, allows for refinement of content, and helps improve pacing, tone, and body language, all of which contribute to a more effective delivery.
By applying these strategies, speakers can significantly increase the likelihood of their speech being effective.