How can Nike tie its increase in sales directly to the Kaepernick advertisements?

Responses

Other similar celebrity campaigns produced similar results.

The sales increased suddenly and dramatically days afterwards.

The fact that many burned Nike gear meant that they had to replace it.

The marketing budget had been increased, so it must be more effective.

1 answer

To tie Nike's increase in sales directly to the Kaepernick advertisements, the best response would be:

The sales increased suddenly and dramatically days afterwards.

This response suggests a direct correlation between the launch of the Kaepernick campaign and the subsequent increase in sales, indicating that the advertisement had a significant impact on consumer behavior.