Informational media can elicit an emotional response from the audience in the following ways:
- by using weighted words
- by showing startling images
For the second part, here's how media sets a tone using the categories provided:
Print Media:
- words
- pictures
Visual Media:
- videos
- sound effects
- pictures
(Note: Pictures can fit into both categories, as they can be part of print media as well as visual media presentations.)