"How Ads Created Global Junk Food Generation"

by Saeed Kamali Denghan

Nepalese schoolgirl Prasiddhika Shrestha is holding up a video camera at her aunt’s house, filming her cousins as they devour crisps, corn puffs, soda and dalmoth, a traditional lentil-based snack.

“What is it that you like eating most?” she asks them. “Lay’s chips and Coke,” says Diwani, who drinks between one and two litres of soft drink every day. Rihana includes a pack of Kurkure corn puffs in her daily diet.

Prasiddhika is among 100 schoolchildren in seven countries asked by researchers from University College London to film themselves and the food they eat for a study about the exposure of children to unhealthy diets.

Kiran Dahal, a Nepalese schoolboy, is filming in his school’s canteen, where children are scrambling over each other to buy junk food at lunchtime. “I bought two [corn puffs], a packet of dalmoth, pakoda [fried snack], chewing gum and a packet of instant noodles,” he says, showing them to the camera one by one.

Pupils Laxmi and Nima eat six packs of instant noodles between them each day. “We see Coke on TV during races and football matches. We also see instant noodles on advertisements,” they say.

An unhealthy diet is a major cause of “non-communicable diseases” such as heart diseases, cancer, diabetes and strokes. Such diseases accounted for 66% of deaths in Nepal in 2017. A report this year by the UN’s children agency, Unicef, found that 43% of Nepalese children are either stunted or overweight.

“The situation regarding junk food is very worrisome in Nepal,” says Atul Upadhyay of the global health organisation Helen Keller International, who is featured in UCL’s Nepal film study, produced in collaboration with the Kathmandu-based centre for research on environment, health and population activities. “Children are eating more unhealthy food than they are eating healthy food.”

© 2022 Guardian News & Media Limited or its affiliated companies. All rights reserved.

Question
Use the passage to answer the question.

Match the selections from the passage to the type of evidence it represents.

(1 point)
Put responses in the correct input to answer the question. Select a response, navigate to the desired input and insert the response. Responses can be selected and inserted using the space bar, enter key, left mouse button or touchpad. Responses can also be moved by dragging with a mouse.
“What is it that you like eating most?” she asks them. “Lay’s chips and Coke,” says Diwani, who drinks between one and two litres of soft drink every day. Rihana includes a pack of Kurkure corn puffs in her daily diet.
An unhealthy diet is a major cause of “non-communicable diseases” such as heart diseases, cancer, diabetes and strokes. Such diseases accounted for 66% of deaths in Nepal in 2017.
“The situation regarding junk food is very worrisome in Nepal,” says Atul Upadhyay of the global health organisation Helen Keller International

1 answer

To match the selections from the passage to the type of evidence it represents, you can categorize them as follows:

  1. Personal Testimony/Observation:

    • “What is it that you like eating most?” she asks them. “Lay’s chips and Coke,” says Diwani, who drinks between one and two litres of soft drink every day. Rihana includes a pack of Kurkure corn puffs in her daily diet.
  2. Statistical Evidence:

    • An unhealthy diet is a major cause of “non-communicable diseases” such as heart diseases, cancer, diabetes and strokes. Such diseases accounted for 66% of deaths in Nepal in 2017.
  3. Expert Opinion:

    • “The situation regarding junk food is very worrisome in Nepal,” says Atul Upadhyay of the global health organisation Helen Keller International.

You can use this categorization to insert the responses into the correct inputs as needed.

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