The situation described illustrates that location risks can include risks to sales, not just disasters. The move to a new site that led to an immediate jump in sales suggests that the previous location may have had disadvantages that impacted sales, while the new location may have had better market conditions or accessibility.
Houston’s Cupcake Kitchen experienced $30,000 worth of storm damage due to Hurricane Harvey. When the store reopened 5 miles away from the original site, it experienced an immediate jump in sales. What does this illustrate?
(1 point)
Responses
Businesses that learn through failure can sometimes succeed
Businesses that learn through failure can sometimes succeed
Hazards like hurricanes can force entrepreneurs to reinvest
Hazards like hurricanes can force entrepreneurs to reinvest
People are the most important commodity in any business venture
People are the most important commodity in any business venture
Location risks can include risks to sales, not just disasters
Location risks can include risks to sales, not just disasters
1 answer