Franchising is very common in the hospitality industry. Both the franchiser and franchisee have rights and responsibilities. In this assignment, you review a Web site dedicated to promoting fair practices. As you compare the information in the text with that on the Web site, you gain a better understanding of the various aspects of franchising.



· Review Exercise 2 on p. 155–156 of the text.

· Write a 350- to 700-word paper in APA format answering the
questions.

2. Site name: The American Association of Franchisees and Dealers

Background information: The AAFD is a national nonprofit trade association representing
the rights and interests of franchisees and independent dealers throughout
the United States. The primary mission of the AAFD is to promote fair and equitable
franchising and dealer practices, to promote trade and exemplary trade practices,
and to provide members with programs, services, and products that enhance their
ability to conduct their individual businesses and careers with competence and integrity.
It provides free information to the public as well as more in-depth information
to members. If you ever decide to purchase a franchise, look at this site first.
Exercises:
a. Compare the “8 Things to Look for in a Franchise” on the Web page with the
“Seven Basic Questions for a Prospective Franchisee” in the textbook. Discuss
in detail the similarities and differences between the two.
156 Chapter 5 Restaurant Industry Organization: Chain, Independent, or Franchise?
b. Describe how the “Franchisee’s Bill of Rights” on the Web site supports these
two documents.

3 answers

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Compare the “8 Things to Look for in a Franchise” on the Web page with the
“Seven Basic Questions for a Prospective Franchisee” in the textbook. Discuss
in detail the similarities and differences between the two.