Market: a place or system where goods and services are bought and sold.
Market research: the process of gathering information about a market to understand its size, competition, and customer needs.
Market positioning: the process of establishing how a product or service is perceived by consumers compared to competitors.
Market penetration strategy: a plan to increase market share by selling more of a product to existing customers or by entering new markets.
Market share: the percentage of a market that a company or product controls.
Target market: a specific group of consumers that a company aims to sell its products or services to.
Customer profile survey: a questionnaire that collects information about customers' preferences, demographics, and buying habits.
Publicity: the practice of generating media coverage and attention for a company or product.
Public relations: the management of communication between a company and the public to build and maintain a positive image.
Press release: a written statement distributed to media outlets to announce news or events related to a company.
Community events: activities or gatherings organized by a company to connect with and engage the local community.
Advertising: the promotion of a product or service through paid messages in various media outlets.
Internet advertising: advertising that is displayed on websites or social media platforms to reach potential customers online.
Slide Deck: a presentation that consists of a series of slides containing information or visuals to communicate a message effectively.
Define each word
Market
Market research
Market positioning
Market penetration strategy
Market share
Target market
Customer profile survey
Publicity
Public relations
Press release
Community events
Advertising
Internet advertising
Create a SLIDE DECK
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