Assess how geographic information system (GIS) analysis could be used to increase the number of customers that shop at a store. (1 point)

Responses

Geographic information system (GIS) cannot be used for this type of analysis.
Geographic information system (GIS) cannot be used for this type of analysis.

track an individual customer’s route to and from the store to determine traffic flow problems
track an individual customer’s route to and from the store to determine traffic flow problems

capture images of the terrain around the store to identify physical barriers to access
capture images of the terrain around the store to identify physical barriers to access

identify the addresses of all the residences within five miles of the store so coupons can be sent

1 answer

One effective way GIS analysis could be used to increase the number of customers shopping at a store is to identify the addresses of all the residences within five miles of the store so coupons can be sent. This allows the store to target potential customers with marketing efforts, such as mailing out coupons or special promotions, which can attract nearby residents to visit the store. Additionally, GIS can help in analyzing customer demographics, understanding shopping patterns, and optimizing marketing strategies based on location.