Anna is considering advertising her new shoe line in the local newspaper. What might one concern she have with going this route?
A. newspapers have a low return rate
B. newspapers have high readership
C. newspapers have a short lifespan
D. newspapers are very inexpensive to purchase
3 answers
C. newspapers have a short lifespan
is this right
Yes, that is correct. One concern Anna might have with advertising her new shoe line in a local newspaper is that newspapers have a short lifespan. This means that once the newspaper is read and discarded, the advertisement will no longer be visible to potential customers.
1 answer