An advertisement shows people cheering for their home team at a sporting event with a voice over that says, “Our team is the best, and our fans are the best.” What persuasive technique is being used? Select the two correct answers.(1 point)

Responses

identification
identification

celebrity testimonials
celebrity testimonials

factual evidence
factual evidence

flattering the audience
flattering the audience

attacks on the competition

1 answer

The two correct answers for the persuasive technique used in the advertisement are:

  1. Identification - The advertisement creates a sense of belonging and community among fans, allowing them to identify with the team and each other.

  2. Flattering the audience - By stating “our fans are the best,” the ad flatters the audience and makes them feel good about their support, enhancing their connection to the team.

These two techniques work together to strengthen the emotional appeal of the advertisement.