Given that the height of the waterfall is \( n \) times the height of its picture on a postcard, we can represent the height of the waterfall \( y \) using the equation:
\[ y = n \times h \]
where \( h \) is the height of the picture. Since the height of the picture is given as 7 cm, we can substitute that value into the equation:
\[ y = n \times 7 \]
So, the equation that represents the height \( y \) of the waterfall is:
\[ y = 7n \]