To find the surface area of the side of a cone, we use the formula for the lateral surface area of a cone, which is given by:
\[ \text{Lateral Surface Area} = \pi r l \]
where:
- \( r \) is the radius of the base of the cone,
- \( l \) is the slant height of the cone.
Given:
- radius \( r = 3 \) inches,
- slant height \( l = 8 \) inches,
- \( \pi \approx 3.14 \).
Now, substituting the values into the formula:
\[ \text{Lateral Surface Area} = 3.14 \times 3 \times 8 \]
Calculating it step-by-step:
- Calculate \( 3 \times 8 = 24 \).
- Now multiply \( 3.14 \times 24 \):
\[ 3.14 \times 24 = 75.36 \]
Thus, the lateral surface area of the cone is \( 75.36 \) square inches.
Therefore, the final rounded answer is:
\[ \boxed{75.36} \] square inches.