Let's define the variables as follows:
- Let \( S \) represent the number of standard tickets sold.
- Let \( P \) represent the number of premium tickets sold.
Each standard ticket allows for 1 attendee, and each premium ticket allows for 2 attendees. Therefore, the total number of attendees can be represented by the equation:
\[ S + 2P = 300 \]
This equation states that the total number of attendees (the number of standard ticket holders plus twice the number of premium ticket holders) must equal the total number of seats available, which is 300.