First, we determine the capacity of the small bin. Since the small bin can hold three-fourths the volume of a large bin, we calculate the maximum number of towels it can hold:
\[ \text{Capacity of small bin} = \frac{3}{4} \times 44 = 33 \text{ towels} \]
Next, we find out how many more towels can be added to the small bin after placing 17 towels in it:
\[ \text{Remaining capacity} = \text{Capacity of small bin} - \text{Towels already in small bin} \] \[ \text{Remaining capacity} = 33 - 17 = 16 \text{ towels} \]
Thus, you can store up to 16 more towels in the small bin.