To find the value of the stock based on the dividend discount model (DDM), specifically the Gordon Growth Model (also known as the Dividend Discount Model), we use the following formula:
\[ P_0 = \frac{D_1}{r - g} \]
Where:
- \( P_0 \) = price of the stock today
- \( D_1 \) = the dividend to be paid next year ($2.29)
- \( r \) = required rate of return (13.74% or 0.1374)
- \( g \) = growth rate of the dividend (3.98% or 0.0398)
Substituting the given values into the formula:
\[ P_0 = \frac{2.29}{0.1374 - 0.0398} \]
First, we calculate the denominator:
\[ 0.1374 - 0.0398 = 0.0976 \]
Now, substitute this value back into the formula:
\[ P_0 = \frac{2.29}{0.0976} \approx 23.43 \]
Therefore, the value of the stock is approximately $23.43.