In this scenario, the car washing company is acting as a franchisor. By selling licenses to potential business owners, it allows them to operate under its brand and use its business model, products, and pricing, which is a common practice in franchising.
A car washing company has developed a successful business model with effective pricing and marketing. To leverage this success, the company plans to sell licenses to potential business owners, giving them permission to use the name, product, and prices of the car washing company at different locations. In this scenario, the car washing company is(1 point)
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