Question

“I can attest to the fact that Mark Johnson’s character is above reproach. His entire life has been devoted to the service of this community. He will be an excellent representative of the people of our town to the state legislature.”
This is an example of _____________.
a.
a logical appeal
b.
a credibility appeal
c.
an emotional appeal
d.
a selective appeal



Please select the best answer from the choices provided


A
B
C
D

Answer 1

B

This is an appeal to credibility (ethos) — the speaker is vouching for Mark Johnson’s character and qualifications.