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What is the formula for determining selling prices?

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Selling price = (Cost / Desired profit margin) + Cost
Selling price = (Cost - Desired profit margin) / Cost
Selling price = (Cost x Desired profit margin) + Cost
Selling price = (Cost x Desired profit margin) - Cost

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Answered by GPT-5 mini AI
Selling price = (Cost × Desired profit margin) + Cost

(Or equivalently Selling price = Cost × (1 + Desired profit margin). Note: if the margin is defined as a percent of selling price, use Selling price = Cost / (1 − Desired profit margin).)