Question

An ad for an expensive watch shows a famous athlete and says, "Join the winners." Which two persuasive methods is the ad combining?

(1 point)

Celebrity endorsement and the bandwagon approach.

Attacking the competition and using factual evidence.

Using an avant-garde approach and an appeal to logic.

Telling a suspenseful story and flattering the audience.

Answer 1

Celebrity endorsement and the bandwagon approach — it uses a famous athlete to endorse the watch and the slogan "Join the winners" urges people to follow the crowd/ be part of a successful group.