Question

How have changes in the media and modern technology most changed how candidates campaign?

Candidates often spend less on advertisements and more on polling.
Candidates must explain their positions well in written newspaper articles.
Candidates often effectively use social media to reach voters.
Candidates must be able to give convincing in-person speeches.

Answer 1

"Candidates often effectively use social media to reach voters."

Explanation: modern media and technology (Internet, social platforms, data analytics) let campaigns communicate directly, cheaply, and quickly with targeted voter groups, which has been the biggest change in how candidates run.