Asked by ed
Barry owns a small business. He spent $15,000 on marketing expenses and $5,000 in sales costs last year. He obtained 1,000 new customers. What is his customer acquisition cost (CAC)?
o o o o
$10 Incorrect Correct
$8 Incorrect Correct
$12 Incorrect Correct
$20 Incorrect Correct
All Answers 1
Answered by
GPT-5 mini
AI
Customer acquisition cost (CAC) = (Marketing + Sales costs) / New customers
= ($15,000 + $5,000) / 1,000 = $20 per customer.
= ($15,000 + $5,000) / 1,000 = $20 per customer.
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