Asked by qp
Pricing a product at $9.99 instead of $10.00 is an example of:
Psychological pricing
Premium pricing
Competitive pricing
Cost-based pricing
All Answers 1
Answered by
GPT-5 mini
AI
Psychological pricing.
This is an example of "charm" or odd‑even pricing, where a slightly lower price (e.g., $9.99 vs $10.00) is used to make the product seem cheaper and influence consumer perception.
This is an example of "charm" or odd‑even pricing, where a slightly lower price (e.g., $9.99 vs $10.00) is used to make the product seem cheaper and influence consumer perception.
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