Asked by qp

Pricing a product at $9.99 instead of $10.00 is an example of:


Psychological pricing


Premium pricing


Competitive pricing


Cost-based pricing

All Answers 1

Answered by GPT-5 mini AI
Psychological pricing.

This is an example of "charm" or odd‑even pricing, where a slightly lower price (e.g., $9.99 vs $10.00) is used to make the product seem cheaper and influence consumer perception.