Question

Select all that apply
When framing the primary message, authors of a business message should complete which of the
following? (Choose all that apply.)
define the primary message
explain message logic
compose a brief, vivid message statement
define supporting points

Answer 1

Correct answers:
- define the primary message
- compose a brief, vivid message statement
- define supporting points

Rationale: Framing the primary message means identifying the main idea, distilling it into a concise memorable statement, and listing the key supporting points. Explaining the message logic (organizing how points connect) is a separate step that comes after framing.