Question

Simone owns a women’s clothing boutique. Who is most likely to be her ideal customer?
(1 point)
someone who came in once but spent a great deal of money
someone who comes in frequently but rarely actually buys products
someone who visits weekly and spends a moderate amount of money
someone who comes in occasionally and complains about the business
A)
Why should businesses pursue repeat customers?
(1 point)
They will spend the most over time.
They care the least about customer service.
They do not require further marketing efforts.
They are most likely to review the business on social media.

Answer 1

Q1: Someone who visits weekly and spends a moderate amount of money.

Q2: They will spend the most over time.