Question

Identify which method companies are using to compete for your money: Reputation for holding its value
Product positioning
Media
Financing
Personal selling
Identify which method companies are using to compete for your money: TV commercials
Financing
Product positioning
Media
Personal selling
What is a safe assumption to make regarding companies and their marketing practices?
All of the above
Companies use all angles to aggressively compete for your money.
Companies spend millions of dollars and do extensive research on advertising.
Companies know that competition is fierce for consumer dollars.
An economic system based on a free market, profit motive, open competition and private ownership of the means of production.
Capitalism
Communism
The persistent increase in the cost of goods and services or the persistent decline in the buying power of money.
Inflation
Deflation
What concept is best explained by the statement, ʺMoney spent here cannot be spent thereʺ?
Delayed gratification
Significant purchases
Opportunity cost
Law of diminishing return
Refers to the financial opportunity that is given up because you choose to do something else with your money.
Opportunity cost
Opportunity purchase

Answer 1

1) Reputation for holding its value — Product positioning

2) TV commercials — Media

3) Safe assumption about companies and marketing — All of the above

4) Economic system described — Capitalism

5) Persistent increase in cost / decline in buying power — Inflation

6) "Money spent here cannot be spent there" — Opportunity cost

7) Financial opportunity given up because you choose something else — Opportunity cost